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About us

Engagement Private Capital Corporation is a global network of outstanding associates and partners with extensive international communications experience.

The company operates in a vast range of activities, mainly in Legal & Financial Affairs, managing transnational and local agendas.

We advise global leaders on their most critical issues and opportunities: strategy, marketing, organization, operations, technology, digital, advanced analytics, transformations and mergers & acquisitions, across all industries and geographies.

The company remains a Strategic Associate Partner with BBDO GROUP Athens, Greece, since January 2014.

Philosophy

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Reputation

In our ever-changing world, reputation is a constantly negotiable asset and a crucial determinant for success or failure. Reputation is a two way procedure, depending not only on the public conduct of an entity, but also on the way the communicated messages are being interpreted and valued.

At Engagement we undertake, support and optimize the whole of the reputation building and management procedure. Starting from the assessment, building the enhancement and resulting to the engagement with the critical per case publics.

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Digital

During the London 2012 Summer Olympics, people from around the word tweeted more than 150.000.000 times with regard to the games. Right at this moment, someone is talking about you on social media, writing for you in a site or a blog, looking up for info about your products in a search engine or eavesdropping online words of mouth about you.

In the complex, fascinating and rewarding digital world, Engagement offers the whole spectrum of digital communications services needed, in order to navigate through - and make the optimum use of - the limitless capabilities offered.

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Media

Communicating is not an option, but a fact. Make sure that people will get your message, and will get it straight. We can help you to that.

We, at Engagement, have been doing it for 5 years. Securing that the voice of our clients will be heard, when needed, in the appropriate context, by those that are targeted.

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Insights

In the highly demanding business world of today, talent and experience consist the 2/3 of the success equation. However, it is for the remaining 1/3 to pinpoint the direction and highlight the key constituencies that need to be taken into consideration, while putting together the communication strategy and the process of executing it.

At Engagement we have developed tool metrics, that enable us to grasp the momentum and size up a brand’s “footprint” in the public’s conscience, in a way that quantifies predispositions and evaluates outcomes, guaranteeing that our messaging is always on the spot.

Services

Communications Sector

Strategy Development

  • Status assessment
  • Constituencies mapping
  • Communication SWOT analysis
  • Stakeholders engagement tactics
  • Media stance
  • Communication objectives
  • Issues analysis
  • Compilation of execution’s roadmap

Insights

  • Modification analysis. With respect to some product or service, consider ways to adapt, modify, magnify, minify, substitute, rearrange, reverse, or combine.
  • Attribute listing. Define and modify the attributes of the product.
  • Forced relationships.
  • Morphological analysis. Play with the basic dimensions of the problem.
  • Product problem analysis.
  • Decision trees. Define the set of decisions to be made.
  • Synectics. Pose a generic problem, such as how to open something, before posing the real one, hoping that it broadens the thinking.

Digital & Online Communication

  • e-reputation monitoring and analysis
  • Detection of key influencers
  • Push communication activities (banner, viral, email, sms)
  • Interactive communication activities (social media, widgets, games)
  • Pull communication activities (SEM & SEO)
  • Social media engagement programs & campaigns

PR Implementation

  • Status assessment
  • Constituencies mapping
  • Communication SWOT analysis
  • Stakeholders engagement tactics
  • Media relations building
  • Creative media
  • Corporate & creative copywriting
  • Media monitoring
  • Mainstream & new media publicity
  • Proactive crisis strategy
  • Issues & crisis mgmt
  • Public opinion & critical publics metrics

Media relations

  • Constant monitoring of macro and micro media environment
  • Media stakeholders mapping
  • Key topics barometer analysis
  • Key influencers detection
  • Message development
  • Engagement activities
  • Spokesperson and media training

Reputation Management

  • Public image status assessment
  • Constituencies mapping
  • Media status assessment
  • Mainstream & new media publicity
  • Proactive crisis strategy
  • Issues & crisis mgmt
  • Public opinion & critical publics metrics
  • Industry barometer

CSR & Corporate Citizenship

  • Platform and message development
  • Stakeholder mapping & relations
  • Media relations
  • Mainstream & new media publicity
  • Proactive crisis strategy
  • Issues & crisis mgmt
  • Public opinion & critical publics metrics
  • Creative services
  • Key influencers assessment
  • Event management

 

Entertainment Distribution Sector

Theatrical Releases

Back Catalog Films

Premiums Sales

Digital Content Development

Production Division

 

Intelligence Sector

Critical Publics & Stakeholders Relations

  • Public image status assessment
  • Constituencies mapping
  • Stakeholders identification and categorization
  • Media status assessment
  • Market research
  • Mainstream & new media targeted publicity
  • Issues & crisis mgmt
  • Key influencers’ messaging

Crisis Management

  • Status assessment
  • Constituencies mapping
  • Communication SWOT analysis
  • Stakeholders engagement tactics
  • Media relations building
  • Creative media
  • Corporate & creative copywriting
  • Media monitoring
  • Mainstream & new media publicity
  • Proactive crisis strategy
  • Issues & crisis mgmt
  • Public opinion & critical publics metrics

Enhanced Lobbying

Public Deals Consultation

 

Contact us

Engagement


+30 210 6850993

This email address is being protected from spambots. You need JavaScript enabled to view it.

15123   Athens   Greece

55, Neapoleos Street